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Feb. 19 - Republic of Hungary Establishes Honorary Consulate in Utah
News to Use:
How to Conduct an IP Audit

Protecting Your IP Rights in China
Conferences:
Global Law and Business Forum: How to Franchise Your Enterprise Abroad
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Utah Profiles: English Skills Learning Center

Sponsored by the Jon M. Huntsman School of Business at Utah State University

Workplace Literacy Programs:
Investing in a Changing Workforce



The English Skills Learning Center, a non-profit agency which serves refugees and immigrants in Salt Lake City, has a 20 year record of providing relevant and meaningful English language instruction in this setting. Their professionally certified staff members develop the materials and methodology that meet the most urgent needs of workers, and teach at a pace that fits the educational background of their students. Read more below...

Jon M. Huntsman School of Business -- Solutions for the international marketplace
The Profiles feature is sponsored by the Jon M. Huntsman School of Business at Utah State University

Students are assessed on their knowledge of English during an intake interview process, are pre-tested, and given a follow-up test after approximately 60 hours of instruction to measure progress. The workplace literacy classes are typically small classes held two times a week for 1 hour. Students demonstrate significant motivation to succeed when their employer has sponsored the class and allows paid time to attend the class.

For more information about how you can invest in the success of your non-English speaking employees, contact the English Skills Learning Center at 801-328-5608 or visit www.eslcenter.org.

Economic Development News

Republic of Hungary Establishes Honorary Consulate in Utah

Utah and Hungarian Economic Development Organizations Sign Memorandum of Understanding


On February 19, between 5:00-5:30 p.m., the Utah Governor’s Office of Economic Development (GOED) and The Hungarian Investment & Trade Development Agency (ITD Hungary) will sign a Memorandum of Understanding facilitating quality trade and business relations between the State of Utah and Hungary. Hungarian Ambassador Dr. Ferenc Somogyi, Consul General Balazs Bokor, Peter Gomori, Director for the Hungarian National Tourist Office, and Geza Vass, Consul for Commercial Affairs will be in attendance. This signing kicks off the Ceremonial Opening the Honorary Hungarian in the state of Utah.

As part of the program, Utah’s own George Simon will be sworn in to the office of Honorary Consul for the Republic of Hungary. The ceremonial festivities will feature musical performances by Jómóka (pronounced yo-mo-ka), a local group of Americans who perform traditional village dance music from Hungary. Other attendees include: local business and industry leaders, church and government officials, academic leaders and local Hungarians.

GOED Extends EDTIF Incentive Offer
to Disney Interactive Studios


The Governor’s Office of Economic Development (GOED) Business Development Board met today and approved an Economic Development Tax Increment Financing (EDTIF) incentive for Disney Interactive Studios, the interactive entertainment affiliate of The Walt Disney Company.

The post performance incentive is based on a rebate of no more than 30% of new state tax revenue, up to a maximum of $5.25 million over the next ten years. Disney plans to hire more than 500 new employees over the next ten years with wages exceeding 240% of the Salt Lake County median wage. New state tax revenue is expected to exceed $15 million during the same period.

The Walt Disney Company is expanding its focus on the creation of video games based on Disney intellectual properties. As a part of this increased focus it acquired Avalanche Software and established Fall Line Studio, based in Salt Lake City, Utah. Disney wants to expand its internal video game development capacity to capture a greater share of the rapidly growing video games market.

GOED says the State has a focus on those industries where Utah has a natural or developed advantage over other states or regions of the country in economic development. Computer animation is a part of the Software and Information Technology targeted economic cluster for Utah. As a part of this emphasis, the Governor’s Economic Summit, which will be held March 20 at the Grand America, will address “The Consumer Media Explosion” during one of its education sessions. Experts from Avalanche Studios and other firms will discuss the business of video games, film and cross-over media. Those interested in attending the Summit can register at www.utahsummit.com.


Inside WTCUtah


As our fellow Globalist readers will see, Utah is hosting more and more international guests, events and dignitaries. Just this coming week alone we have distinguished guests from Hungary (Ambassador on Feb 19-20), Colombia, the U.S. Department of Commerce and the U.S. Trade Representative’s office (Feb 20), experts on trade financing (Feb 21) and experts on logistics (Feb 22). Details for participating in any of these events are listed in the calendar section of Global Utah, or for more specifics, please call Layne Palmer at World Trade Center Utah at 801 532 8080 or lpalmer@wtcut.com.  Those of us of the older generation remember the large sign at the Jimba’s restaurant in Provo: “If Jimba’s can’t turn you on, you ain’t got no switch.” Well, if all these upcoming events don’t get you interested in the benefits of international business, we’ll work on getting some new switches! Thanks for your support, ideas, encouragement, example, and successes in global business and education.

Lew Cramer
President and CEO


New Conferences, Seminars & Workshops

How to Franchise Your Enterprise Abroad


February 19 - Global Law and Business Forum presents “International Franchising: How to Franchise Your Enterprise Abroad” with Lee A. Wright. 8 a.m. – 9 a.m.

Are you looking to expand your business overseas by finding individuals in other countries who are licensed to sell your product, to implement your system or to promote your brand? If so, there are some fundamental considerations and questions, not to mention legal traps, of which you must be aware. This presentation will address these important concerns, and many others, related to franchising your enterprise abroad.

Wright is currently associate general counsel for Mrs. Fields Famous Brands, LLC, with responsibility for addressing all international franchising matters for the company.

Seminar location: Kirton & McConkie, P.C., 16th Floor Eagle Gate Tower, 60 E. South Temple, Salt Lake City. Please RSVP to Carole Hymas at (801) 321-4809 or chymas@kmclaw.com.

Continental Breakfast will be served. Parking: Kirton & McConkie will validate parking at the Joseph Smith Memorial Building.

Third Annual Hispanic Marketing Conference


March 5 - Businesses interested in tapping into the $5 billion buying power of Utah's exploding Hispanic market would do well to attend the Third Annual Hispanic Marketing Conference, to be held March 5 at the Salt Lake Hilton, downtown.

Sandra Plazas, vice-president of HMC La Agency, which is hosting the event, says this is the #1 conference for businesses interested in creating or expanding their Hispanic marketing initiatives. She adds that the regional Hispanic market is an enormous resource just waiting to be tapped and the Hispanic Marketing Conference is designed to help businesses use non-traditional marketing to effectively reach the Hispanic audience. Read the Economic Development Corporation of Utah's newsletter for more information about this event.

Utah-Chile Mining Seminar


March 10 - The Governor’s Office of Economic Development, International Trade and Diplomacy Office is pleased to invite you to the Utah-Chile Mining seminar in Salt Lake City, Utah. The aim of the educational seminar is to provide Utah companies with information on how to do business in Chile, strengthen business relationships with Chilean organizations like CORFO (Chilean Economic Development Agency) and PROCHILE (Chilean Trade Commission Los Angeles), and provide information and exchange experiences in the mining industry in terms of exploration, safety, environment and trade.  Time: 9 a.m. to 5 p.m., Hilton Salt Lake City Center, 255 South West Temple, Salt Lake City. (Breakfast and lunch will be provided) More information...


Trade News

Gutierrez Touts Sweet Success of a Record Year for Exports in 2007


During a trade rally at the U.S. Chamber, Commerce Secretary Carlos M. Gutierrez announced that U.S. exports for 2007 reached record-breaking levels and stressed the need to continue export momentum by opening new markets and passing the U.S.-Colombia Trade Promotion Agreement. Colombian goods such, as Valentine’s Day flowers, come to the United States duty free, while U.S. products that support the flower industry face tariffs upon entering the Colombian market. The Colombian flower industry supports roughly 230,000 American jobs. Read more...

Trade World Utah


The February issue of Trade World Utah Newsletter is online here.


Business Travel

Visit Wikitravel.org Before Your Next Trip


If you are familiar with Wikipedia.org, the wildly popular Web encyclopedia created and maintained by thousands of volunteers, you may be interested in the new "Wikitravel". It has articles on just about every destination you can think of. Written by travelers, the articles offer common sense tips and advice, including information about restaurants, transportation, lodging, attractions, and much more.

Quote of the Week


“On Valentine’s Day, it’s worth noting that Colombia, our partner in a pending free trade agreement, sent the United States roughly a quarter billion dollars worth of cut roses last year – flowers that many Americans are happy to give and thrilled to receive. Opening markets and growing trade, however, help Americans not just on this special day, but year round. Today, the Commerce Department released foreign trade date for all of 2007 showing that foreign sales of U.S. products were over $1.6 trillion last year."

-- U.S. Trade Representative Susan C. Schwab


Headlines


Contact Us

The Global Utah newsletter is published as a service of World Trade Center Utah and Exoro International.

World Trade Center Utah offices:World Trade Center Utah
175 East 400 South, Suite 609
P.O. Box 11, Salt Lake City, UT 84111
Tel: (801) 532-8080 | Fax:(801) 532-8982


Exoro offices:Exoro International

Crandall Building, Suite 300, 10 West 100 South,
Salt Lake City UT 84101 801.537.0900 Office | 801.537.0901 Fax
Email us

Feb. 15, 2008   Vol. 2 #5


Global Watch

Turkey

Export.gov's Market of the Month

The Republic of Turkey’s movement toward membership in the European Union is creating momentum to adopt European business regulations and standards in Turkey, thereby making it easier to sell and conduct business in this market. Similarly, reforms since 2001 have created a strong and stable economy that attracts foreign investment, which in turn will be followed by desperately needed capital improvements and demand for new products and services. Read more...


Culture Corner

Country: Argentina


Argentina is a relationship-driven culture, so it is important to build networks and use them. Argentines maintain and use an intricate network of family and friends to call upon for help, favors or assistance. If a favor is done for you, you will eventually be called upon to re-pay it. Name-dropping and nepotism do not have the negative connotations as it has in the West and can be used to your advantage. Read more...


News to Use

How to Conduct an IP Audit


Source: World Intellectual Property Organization

“If you don’t measure it, you can’t manage it”. Perhaps the above-mentioned expression is the single most compelling reason for any company, particularly an SME, to conduct an intellectual property (IP) Audit. But what should be measured and how can we begin the process? Read more...

Protecting your Intellectual Property Rights (IPR) in China


Source: U.S. Embassy, Beijing

Since joining the World Trade Organization, China has strengthened its legal framework and amended its IPR laws and regulations to comply with the WTO Agreement on Trade-Related Aspects of Intellectual Property Rights (TRIPS). Despite stronger statutory protection, China continues to be a haven for counterfeiters and pirates. Read more...

Ease of Doing Business


The World Bank has an interesting map that depicts the ease (or difficulty of doing business in 178 countries. Click on color markers to learn more about each economy.


Calendar

- Feb. 16:  2008 Annual Convention of Chinese Association for Science and Technology, USA, Little America Hotel, 500 S. Main Street, Salt Lake City, 2:30 p.m. to 8 p.m. Register online at: www.castut.org. Registration fee: CAST-USA Members $20, Non-members $40. For more information about the convention, contact Bill Jiang (billjiang2000@hotmail.com, 801-556-7800) or Xiaoming Sheng (xiaoming.sheng@hsc.utah.edu. For more information about CAST-USA, please visit www.castusa.org.
- February 19:
Global Law and Business Forum presents: “International Franchising: How to Franchise Your Enterprise Abroad” with Lee A. Wright. 8 a.m. – 9 a.m. Location: Kirton & McConkie, P.C., 16th Floor Eagle Gate Tower, 60 E. South Temple, Salt Lake City. Please RSVP to Carole Hymas at (801) 321-4809 or chymas@kmclaw.com.
Continental Breakfast will be served. Parking: Kirton & McConkie will validate parking at the Joseph Smith Memorial Building.
- February 20 --
The Governor's Office of Economic Development, in connection with World Trade Center Utah, the Salt Lake Chamber of Commerce, and the U.S. Chamber of Commerce, will present “Colombia Business 2008: Expanding Opportunities for Utah Companies.”
Time: 9:00 am to 11:00 am
Where: Salt Lake Chamber of Commerce. Price: $15 (please bring cash or check to the event). For more information, or to register for this event, contact Adam Walden at awalden@utah.gov.
- Feb. 21:
 Tradewin 2008 Import Classification Seminar, 8:00 a.m. to 4:00 p.m. (West Jordan)
- Feb. 21:  International Trade Finance Seminar, February 21, 8:30-11:30 am, Salt Lake Chamber of Commerce.
- Feb. 22: World Trade Association of Utah and World Trade Center Utah invite you to a “Global Trade Logistics: Roadmap for Success” luncheon with John Brockwell. Where: Little America Hotel & Towers, 500 South Main Street, Salt Lake City
Time: 12:00 – 1:30 pm (lunch provided)
Cost: Non-Member rate: $30.00 (to include both the presentation and lunch). For paid members the cost depends on your membership status. For membership information, please e-mail wtaofutah@gmail.com.
RSVP: Jennifer at the Global Management Center (801) 422-6495 and be ready with your 1) Name, 2) company, 3) email address and 4) phone number, or email this information to wtaofutah@gmail.com. All RSVPs are due by 5 pm on February 20. Any cancellations after Wednesday or failing to attend the meeting will result in an invoice for the cost.
- Feb. 27 -28: 24th Annual Information Technology Seminar, USU
- Feb. 29: Management/ Supervisory Skills for a Cross-Cultural Workforce™, with Carolyn Andree, Ph.D., of Andree Intercultural Training, Inc. When: 9:00—5:00, Friday, February 29; registration 8:30—9:00; lunch on your own 12:30—1:30.
Where: Salt Lake Community College, Miller Professional Development Center, 9750 South 300 West, Sandy. Online registration: www.andreeintercultural.com
Cost: early bird rate $195 if registration received by 2/15/08; regular rate $220 after 2/15/08
- Mar. 4:  UCCD Lecture: Business for Diplomatic Action, 7 p.m. Location: Vieve Gore Concert Hall, Emma Eccles Jones Conservatory on the campus of Westminster College 1840 South 1300 East, Salt Lake City. Free and open to the community. Presenter: Keith Reinhard, founder and president of Business for Diplomatic Action. Go to  www.utahdiplomacy.org or call 801-832-3272 for more information.
- Mar. 14 - April 30: Sudan: The Land and The People. In partnership with the Utah Cultural Celebration Center, the Utah Council for Citizen Diplomacy welcomes a Meridian-traveling photographic exhibition on Sudan. Opening Reception: March 14, 6 – 9 pm. Gallery Hours: Mon – Thurs 6 am – 9 pm and by appointment. For more information, please visit www.wvc-ut.gov or call (801) 966-3600.
- Mar. 20: Governor's Utah Economic Summit
- Mar. 24: "Global Capital and Labor in the 21st Century," 7 p.m. lecture at the Vieve Gore Concert Hall, Emma Eccles Jones Conservatory on the campus of Westminster College, 1840 South 1300 East, Salt Lake City. Free and open to the community. Presenter: Dr. Lant Pritchett, professor of the Practice of Economic Development at Harvard’s John F. Kennedy School of Government. Go to www.utahdiplomacy.org or call 801-832-3272 for more information.
- Apr. 7 - 8:  (in LA) Asia Pacific Business Conference. For questions or general inquiries, contact: Jeff Hamilton, Asia Pacific Team Leader, U.S. Commercial Service - Salt Lake, 801-255-1872 or email: Jeff.Hamilton@mail.doc.gov.
- May 13-15 and Aug. 19-21 -- Gian Zini, executive education faculty in the David Eccles School of Business at the University of Utah will be teaching a program on "Strategizing, Implementing, Financing, Managing & Consulting International Expansion." Click here for more information.


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